Cambridge Semantics and A2Go Offer Companies an Analytics Accelerant

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Welcome to the new world of data-driven analytics; you no longer need to be a digital titan, such as Amazon or Google, to compete in today’s world of business. Companies, large and small, are recognizing the need to utilize the full value of their enterprise data to obtain an essential competitive edge. Since business competition can be fierce, it is now necessary for a company to be able to appropriate data assets from operational, analytic, cloud, and big-data systems.

Cambridge Semantics (CSI) and Analytics2Go (A2Go) provide the innovative catalyst needed to stay at the forefront of today’s business world by helping users identify business problems and formulate data-driven solutions. they are experts in their respective domains of  data discovery and integration and data science. Having managed numerous projects, they have accumulated broad experience and expertise in defining, building, and delivering advanced analytic insights targeting specific business use-cases. They bring this expertise to their engagement with clients, providing solutions based on a robust understanding of current best practices. Deployment of CSI’s Anzo and A2Go’s SMART AI Microapps together provides business users with a uniquely tailored and cutting-edge solution for enhancing efficiency, reducing risk, and incorporating best-practice expertise. 

The first step of the process in this unique, combined approach is A2Go’s focused identification of a business’s pain point—a well-defined need for a specific analytic insight.  This identified pain point informs scoping of required data and development of a purpose-built analytic micro-application, providing the user with a complete end-to-end analytics model that offers data-driven solutions to address specific problems. CSI makes utilizing data easy by providing the data discovery and integration layer within a modern enterprise's data-management stack--a data fabric. This layer provides companies with a connected and business-oriented map that is customized to gather enterprise data. People across the business with data or analytic needs can use the map to explore, understand, connect, and blend data into analytic-ready datasets that combine any data from any system across the enterprise.

Furthermore, CSI and A2Go’s combined solution operates entirely in the cloud and delivers data-driven solutions directly to a user’s existing workflow.  No software purchases are required. In contrast to preconfigured platforms that are the expensive, complicated, and inefficient approaches of the past, CSI and A2Go’s combination of high-octane data engineering and data science--delivered via a microapp--presents the next generation of easily accessible data-driven analytics.

Data Discovery with A2Go

CSI and A2Go’s combined solution is composed of advanced data integration and preparation tools, semantic and graph data models, and data-science techniques. The first phase, data mining, starts with A2Go’s accumulation of required source data from internal and third-party data providers or sources. As experts in the data market, A2Go is able to efficiently explore data dictionaries and sample data as well as leverage keyword and use-case-centric search and filtering functionalities.

A2Go has instantaneous access to over 400 external data products all in one location. With A2Go, data can be explored and accessed from traditional sources, like Experian, Equifax, TransUnion, and Whitepages, to emergent sources, such as geospatial and satellite imagery from HouseCanary and HazardHub, to name a few. A2Go then explores non-native data streams simultaneously to measure the impact on the accuracy of predictions, alerts, and ad-hoc queries. Essentially, A2Go works in a sandbox environment to discover and manage a multitude of external data sources to enrich customer data analytics models.

Data Engineering with Anzo

Next, the data is engineered into blended analytics-ready datasets, a process we call data engineering. In this framework, CSI’s Anzo is the data-engineering platform that drives the discovery and integration process enabling business users to find, connect, and blend enterprise data into analytic-ready datasets. Anzo accelerates delivery of valuable datasets from months to days and allows organizations to integrate all of their data, including structured data from RDBMS or flat files and unstructured data.

Anzo automates the data supply chain, allowing organizations to execute a sophisticated data-integration pipeline and publish analytic-ready datasets to downstream algorithms, applications, data scientists, or other data consumers in the business—all in a lights-out, automated way. Automation of the process enables scale by making it simpler and faster for more analytic-ready datasets to be delivered to the business more often. Anzo makes analytics-ready datasets available to A2Go’s microapps through OData. Data can also be exported into other file formats, including CSV, JSON, and XML, or in graphic formats as appropriate. 

Anzo maps enterprise data to document its location, content, and contextual business meaning; expose connections between datasets; and enable rapid visual-data exploration and discovery. Anzo allows data scientists and other data consumers in the business to build blended, analytics-ready datasets by iteratively cleansing, transforming, aligning, and linking data from multiple previously disconnected, enterprise data platforms.  Anzo features a robust set of enterprise-scale governance capabilities, making it easier and faster to ensure that in this process—from data ingest through delivery—all data are comprehensively protected and secured.

Data Science with A2Go

Analytics2Go then applies data science to the rendered datasets to generate analytic insights. The A2Go team consists of highly specialized data scientists skilled at using advanced analytics and AI techniques on large datasets and building data applications that leverage emerging technologies.

A2Go’s elite cadre of experienced business people, scientists, and engineers follow and share with clients a world-class process, business best practices, agile methods, and innovation—all of which are needed for unparalleled, analytics-driven results readily available and inherently scalable.    

Data Consumption with A2Go Microapps

In the final phase, data consumption, the business user is provided easy access to information and insights to assist in making strategic, data-driven business decisions.

Today’s world is mobile, and A2Go’s microapps deliver solutions that work across devices to provide users with secure access to the insights they need anywhere and anytime. With the use of microapps, users can access and utilize outcomes from across platforms and current databases.  This process provides businesses the opportunity to increase revenue, reduce costs, and prevent revenue loss while remaining compliant with government and industry standards.   


CSI and A2Go’s combined solution is built to solve business problems quickly with real-time data. A2Go provides the business expertise needed to identify what business decisions customers can improve with data and analytics.  These and other emergent digital technologies have accelerated the pace of decision-making and are moving from pockets of brilliance toward mass industrialization.  CSI and A2Go provide businesses with the next-generation approach to operationalize data analytics one business decision at a time.